Did you know most employees spend four hours a day, almost half of the work day, on social media websites managing their various in-boxes? It is apparent how valuable social media and networking have become in this generation. Especially since studies have found social media is on the rise among Gen Y.
If you are looking to gain business, you need to promote and market your business in a way that can reach the tech savvy generation around you. One brilliant way to do this is using a software engine, called PromoJam, which lets companies launch their own Twitter promotions. PromoJam is a social media buzzing, campaign-linking, celebrity tweeting social marketing platform site. In a sense the internet age has turned your clients and fans into your very own marketers.
It is relatively easy to transform your drab marketing message into a rampant viral communication device with the online tools available. Some of these websites may seem daunting at first, but the more you play around on them the easier it will get. Follow these simple steps to take advantage of Twitter and PromoJam:
1. Build Your Twitter Fan Base
- You can search for potential clients and fans via the search bar at the top.
- Once you have found someone use the button to connect with them.
- You can tweet messages, re-tweet someone’s message, mention a user, and respond to tweets to build your followers.
- The best way to get another users attention is by using the @ symbol followed by their user name and then your tweet message.
Example: @seyegollc I really like your blog about social media promotion!
This way the tweet will appear on the other users @Mentions List on their Twitter profile, which is where users can go to see who is talking to them.
- Another great way to interact with people is through the current trends being discussed, which you can access through your home page on the right side panel. Click on one of the current topics and you will see people that are currently on Twitter or have just Tweeted about these topics.
2. Use PromoJam to Create a Promotion
- Click on the image to watch a short video on PromoJam and how you can create a branded custom micro site that gives online users cool incentives, like enter-to-win opportunities. Users re-tweet your promotion and then their friends re-tweet it, creating a viral effect. Everyone that re-tweets your promotion will be recorded by PromoJam so the users can be entered into the contest and you can track your promotions success.
- First, pick your promotion type. PromoJam can be used by anyone, including small businesses, agencies corporations, artist entrepreneurs and non-profit organizations. You can create a number of different promotions suited to your needs.
Examples: Tweet for a percentage off, a free session/consultation/meal, one month free membership, free music download, sponsored tweet-a-thon to raise funds, etc.
- Second, choose your service level from basic, custom, advanced, or enterprise.
- Take advantage of their different features, such as designer templates, custom CSS and HTML, and reports in real time.
3. Go Viral!
- With one last click launch your promotion through PromoJam! Social media websites are convenient to use because you can modify them to coordinate with current trends in your company.
Keeping up with your networking keeps clients and fans interested, which gives you a greater appeal, which equals BUSINESS!
4. For more information and resources visit these websites: